Tag: paid ads
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Why Home Insurance Companies Should Use Chatbots in their Marketing Campaigns
With ever-shortening attention spans, and exorbitant labor costs, landing pages and phone based lead gen yield poor results for insurance agencies. Chatbots are the solution. By replacing traditional landing pages with chatbots, insurance agencies can give insurance buyers the guided buyer journey that they want and in the process increase conversion rates by up to…
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[Designing Conversations] How to make a Conversational Landing Page for a LASIK Marketing Campaign
For LASIK marketers, conversational landing pages are a useful tool to maximize Google Ads ROI. They increase conversion rate, drop cost per lead and, most importantly, they alleviate the fear that often plagues medical buyer journeys. Of course, like with any other technology, seeing any of these benefits is wholly contingent on good implementation. This…
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Why Personal Injury Law Firms Should Use a Conversational Landing Page
Google Ads cost per click in the Personal Injury Law Space are astronomically high. Firms often pay in excess of $200 for each visitor that Google sends their way. To put this cost into perspective here’s some basic retail math. For the cost of 5 visitors (i.e. $1000+ dollars) you can buy a Macbook. Or…
![[Designing Conversations] How to make a Conversational Landing Page for a LASIK Marketing Campaign](https://www.hellotars.com/blog/wp-content/uploads/2019/03/Hows-Design-1.png)
