Author: Soham Chakraborty
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How Culligan Water Used Multilingual Chatbots To Capture Leads & Automate Customer Support
Culligan is a global water treatment company headquartered at Rosemont, Illinois in the United States. Founded way back in 1921, they have over a hundred years become synonymous with water quality. Innovations in water-tech that we take for granted today — like the portable exchange (PE) water softeners and the reverse osmosis (RO) water treatment…
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How OKAYA Power Used Chatbots To Resolve Customer Queries And Generate Leads
OKAYA Power is a pioneer in the battery manufacturing industry with operations in 50+ countries and a market reputation that precedes them. It produces a wide range of batteries, suitable for all kinds of applications, with a diverse product range stretching from Tubular Batteries (Inverter & Solar) to SMF and E-Rickshaw Batteries. What makes them…
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How Vivant Resolved Women’s Health Queries With 82% Accuracy Using Chatbots
Vivant is one of Asia’s leading health tech ventures, with a cloud-based, data-driven healthcare platform. They leverage both machine learning and a multi-channel approach to navigate the problems of a fragmented & inefficient healthcare ecosystem. One of their key product offerings is Nyra — a personalized women’s health app that makes it easy for women…
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Hyper-Optimize Your Chatbots With User Flow Analytics
Data is the new oil of the 21st century. From giant multinationals to your local mom & pop, from sophisticated datasets to simple excel sheets — everyone (including us!) loves data. Much like oil, data must be refined for it to have any value. For us, this meant building a data refinery that takes raw…
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How Nestle Automated 1000s of Diwali Marketing Messages Using A WhatsApp AI Agent?
Nestlé was born 150 years ago when a Swiss man named Henri Nestlé created an infant cereal that saved the life of a child. Today with more than 2000 brands like Maggi, Milkmaid & Nescafe under its belt, Nestlé has become the world’s largest food & beverage company. Though it has a substantial presence…
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The Response Rate Is Dead! Long Live The Response Rate.
If you can measure it, you can sell it. Open rates, click-through rates, bounce rates, forwarding rates…there’s a reason Marketers love talking about their KPIs. And why shouldn’t they? Knowing where all your figures fall is essential for running the most successful campaign possible. But one metric that is rarely brought up these days is…
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Supercharge Your Customer Engagement Using WhatsApp Ongoing Campaigns
Have you ever made a booking for a hotel or a flight and gotten an automatic WhatsApp message confirming that booking? Or maybe you’ve received a personalized discount message on your birthday? If so, then you’ve experienced a WhatsApp Ongoing Campaign. WhatsApp Ongoing Campaigns allow you to send timely WhatsApp notifications to your customers straight…
