Tag: PPC Chatbots
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How Chatbots Can Make Your Mortgage Landing Pages More Intuitive
Your mortgage landing page is unintuitive and it’s costing you leads.💸 In this guide, we explain how chatbots can help solve this problem.🤖 The Familiarity Problem One of the biggest issues with traditional web pages is that they all look different from each other. Every single website that you land on has a different color…
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[Designing Conversations] How to Make a Chatbot for a Home Insurance Provider
In the world of insurance marketing chatbots are the magical weapons that allow agencies to boost engagement and get more leads. Here’s how you can build one👇 Check out the GEICO chatbot landing page over here: http://bit.ly/GEICO_CLP And compare it to the GEICO traditional landing page over here: http://bit.ly/GEICO_LP And check out our written guide…
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[Designing Conversations] How to Make a Conversational Landing Page for a Credit Card Marketing Campaign
Conversational landing pages are an effective way to engage customers and boost conversion rate. Here’s how you can build one 👇 Try the Citi Conversational Landing Page: http://bit.ly/2VaA6u1 Examine the Citi Traditional Landing Page: http://citi.us/2WAnE8y And read our written creation guide below 👇 Landing Page Assessment In this guide, I transform Citi’s credit card landing…
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Why Credit Card Companies Should Use Conversational Landing Pages in Their Marketing Campaigns
I’ve noticed a deep contradiction in the way banks sell products. On the one hand, they offer unique, personalized in-person experiences when you physically go into the bank branch, and on the other, they use dull uninspired lead generation experiences that look like they’ve come straight from the DMV to convert people into customers through…
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[Designing Conversations] How to make a Conversational Landing Page for a Travel Marketing Campaign
In my experience, the relationship that human beings have with vacations is deeply irrational. On the one hand, we visit destinations that are wildly popular, and on the other, we trick ourselves into believing that our vacations are completely unique. The end result of this mental lapse in judgment is that we perceive vacations as…
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Why Workers’ Compensation Law Firms Should Use Conversational Landing Pages
Of all the industries that depend on paid marketing, the legal industry is by far the most insane. At a conceptual level, the idea of digital legal ads seems pretty straightforward: law firms pay Google and Facebook for visitors who can be converted into paying clients. Nothing special right? WRONG! If you delve into the…
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[Designing Conversations] How to make a conversational landing page for an Auto Insurance Provider
In high friction, form-heavy world of insurance marketing, conversational landing pages offer marketers an affordable way to increase conversion rates and provide a more engaging user experience to their customers. Before they can see any of these benefits, however, they have to actually build a conversational landing page and that can be hard. Designing a…
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Why Auto Insurance providers need to use a Conversational Landing Page in their marketing campaigns
In 2019, insurance is not optional. Whether it’s your car, house, health or even in some cases your life, insurance has become an absolute necessity to be a functioning member of society. Given its importance, the application process for insurance can be an highly-stressful and grueling process for most people. Whether it is rational or…
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[Product Update] Highly Curated Chatbot Templates that Save You Hours
I have found that when the average person thinks about chatbot creation they assume that it is a hyper-technical project that requires teams of engineers working long hours in dimly-lit, subterranean rooms. This is a misconception. In my experience, software engineers work a reasonable number of hours in kombucha-fuelled open-plan offices with whimsically named conference…
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Why Universities Should Use Conversational Landing Pages in Their Marketing Campaigns
Most students entering Universities today are millennials, and if there is one thing that I know about my generation, other than the fact that we ruin absolutely everything, it’s that we have really short attention spans. This poses higher education marketing teams with a problem. Digital Ads have become a key tool in the way…
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5 Things We Learned at SMX East
Last Friday I did something that I don’t normally do. Instead of getting my usual morning cup of coffee and heading into work later than I ought to, I caught the airport shuttle bus down the street, waded through Bangalore’s awful rush hour traffic (believe me when I say that it is BAD), made it…
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[Case Study] Automotive Dynamics Increased Conversion Rate by 50% using a PPC Chatbot
As their name suggests, Automotive Dynamics (AD) is an Arizona-based business which offers a variety of car-related services. Their repertoire is diverse, providing customers with everything from collision repair to second hand car reselling. One of the company’s services is the humble engine oil change, which all car owners get periodically in their car’s life cycle. To generate…
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![[Designing Conversations] How to make a Conversational Landing Page for a Travel Marketing Campaign](https://www.hellotars.com/blog/wp-content/uploads/2019/05/Travel.png)
![[Designing Conversations] How to make a conversational landing page for an Auto Insurance Provider](https://www.hellotars.com/blog/wp-content/uploads/2019/04/how-auto-insurance.png)
![[Product Update] Highly Curated Chatbot Templates that Save You Hours](https://www.hellotars.com/blog/wp-content/uploads/2019/04/featured.png)
![[Case Study] Automotive Dynamics Increased Conversion Rate by 50% using a PPC Chatbot](https://www.hellotars.com/blog/wp-content/uploads/2018/09/automotive-dynamics-sun-city-auto-repair-service-6863.jpg)