Tag: SEM
-
10 Real Estate Marketing Mistakes That You Need To Avoid
From SEO to PPC to regular old email marketing, modern lead generation is made up of so many moving parts, that it is super easy to mess up your real estate marketing strategy. Even the most experienced real estate agents, lose business every single day because they aren’t factoring the most mundane, albeit important, marketing…
-
How Vakilsearch generates 20% of their leads using Agentic solutions?
Not many people realize this, but the process of starting and running a business is highly bureaucratic. Between incorporation, tax registration, copyrighting, and certification, being an entrepreneur can get overwhelming pretty quickly. Vakilsearch is one of the few pioneering companies around the world that is working to fix this problem, and Agents are a key…
-
How GenYMedium Dropped Their Client’s Cost Per Lead By 50% Using A Chatbot
NOTE: The client in this case study wished for their name to be kept anonymous so we have used a stand-in name (Coffee Creators) in its place Imagine you have a warehouse filled with the highest-end coffee machines in the world, and you have to sell them quickly and cheaply. How would you go about…
-
Top 11 Mortgage CRMs Reviewed
Any good mortgage marketing campaign needs a good data management system to ensure that every lead is qualified, categorized, and followed-up on😤 To make your life easier, we’ve compiled this list of the Top Mortgage CRMs that can help you stay on top of your marketing campaigns like a boss😎 The CRMs on this list…
-
Why Home Insurance Companies Should Use Chatbots in their Marketing Campaigns
With ever-shortening attention spans, and exorbitant labor costs, landing pages and phone based lead gen yield poor results for insurance agencies. Chatbots are the solution. By replacing traditional landing pages with chatbots, insurance agencies can give insurance buyers the guided buyer journey that they want and in the process increase conversion rates by up to…
-
[Designing Conversations] How to make a Conversational Landing Page for a Travel Marketing Campaign
In my experience, the relationship that human beings have with vacations is deeply irrational. On the one hand, we visit destinations that are wildly popular, and on the other, we trick ourselves into believing that our vacations are completely unique. The end result of this mental lapse in judgment is that we perceive vacations as…
-
Why Travel Marketers Should Use Conversational Landing Pages in their Marketing Campaigns
Travel marketing suffers from a massive gap in expectations. On the one hand, many people view travel packages as a luxury and an escape from the monotony of everyday life, and on the other hand, once the buying experience for those same travel packages is littered with dull, uninspired landing pages that feel anything but…
-
[Designing Conversations] How to Make a Conversational Landing Page for a Workers’ Compensation Law Firm
The average legal client doesn’t have legal expertise and cannot tell a good lawyer from a bad lawyer. Add the insanely high Google Ads cost per click on legal keywords and you have to deal with a perfect storm of high-cost traffic yielding abysmally low conversion rates. An effective strategy to negotiate this treacherous marketing…
-
Why Auto Insurance providers need to use a Conversational Landing Page in their marketing campaigns
In 2019, insurance is not optional. Whether it’s your car, house, health or even in some cases your life, insurance has become an absolute necessity to be a functioning member of society. Given its importance, the application process for insurance can be an highly-stressful and grueling process for most people. Whether it is rational or…