Author: Arnav Patel
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Why Filmmakers Make Better Chatbots Than Engineers
What do filmmaking and chatbot creation have in common with each other? Quite a bit as it turns out! A few weeks back I spoke with Jason Gilbert, Lead Conversational Designer at CoCoHub, and multiple Webby award winner about his thoughts on conversational design and if there is one thing that I learned from him…
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How To Build A WhatsApp Chatbot
So you want to build a WhatsApp Chatbot. You’ve made the right choice! With over 2 billion users, WhatsApp is where all your customers are hanging out, and building a bot can help you grab a piece of their attention. But you already probably know all of that, so let’s jump right in… There are…
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WhatsApp Business Number vs WhatsApp Business API: What’s the Best Option for You?
So you want to get your business onto WhatsApp… Well, as of May 2020, there are two options for how you can do this: WhatsApp Business Number WhatsApp Business API These two options differ in four key ways! If you’re in a rush, you can check out this table that explains the differences cursorily: If…
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4 Ways To Bring Customers To Your WhatsApp Chatbot
Ok so you’ve built a WhatsApp Chatbot and you’re ready to yield all that WhatsApp-y goodness for your marketing/sales/customer service team. Well, there’s one more step you need to complete before that can happen: Getting your customers to actually talk to the bot! Here are four ways customers can access your WhatsApp Bot👇 Saying “Hi”…
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What is a WhatsApp Chatbot?
You guys probably already know what a WhatsApp chatbot is but for good measure (and because it gives us a good segue into the next section) here’s a quick recap of the most dictionary-ish definition of WhatsApp chatbots we could come up with: A WhatsApp Chatbot is a computer program designed to simulate a conversation…
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Why Your Business Needs To Be On WhatsApp
We’ve been in the conversational tech game since 2016, and as far back as we can remember, everyone in the industry (including us) has been counting down the days till WhatsApp releases a business platform. Well, it’s finally here and we are excited! WhatsApp’s foray into the chatbot game has the potential to be the…
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How To Book More Sales Calls Through A WhatsApp Chatbot
Imagine having a virtual assistant who is available 24/7/365 and can schedule sales calls for your entire team over WhatsApp. Well that is now possible with WhatsApp Chatbots. Here’s the full story👇 The Problem Scheduling is and always has been a pain. Between the constant WhatsApp conversations, email chains, and annoyingly long games of phone…
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How To Increase Facebook Ad ROI Using A WhatsApp Chatbot
Imagine if every time a prospect clicked on your Facebook ads, they could skip the hassle of filling out a form on a boring landing page, and jump straight into a conversation with your best customer service rep. Well you can do that with WhatsApp Chatbots Here’s the full story👇 The Problem It’s no secret…
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How To Conduct User Engagement Quizzes Through A WhatsApp Chatbot
Customers love quizzes and they love WhatsApp. Using WhatsApp chatbots, you can merge these two trends together to create an unparalleled customer engagement experience: WhatsApp Quiz Chatbots. Here’s the full story👇 The Power of Quizzes Quizzes are like magic tricks. They transform tedious information collection processes like lead generation and consumer research surveys into games,…
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How To Automate Customer Service Using A WhatsApp Chatbot
Imagine having a call center with not hundreds, not thousands, but millions of customer support reps who never go to sleep and can literally come into work every single day of the year, regardless of whether it’s a holiday or whether there’s a global health crisis in effect. That would be pretty awesome right? Well,…
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How To Improve Your Conversion Rate Using A WhatsApp Chatbot
Whether you’ve bargained for cheaper fish at a fish market, had a store attendant guide you to men’s shoe section of a clothing outlet or said thank you to a cashier at the checkout counter of a grocery store, you have engaged in some form of conversational commerce countless times in your life. WhatsApp chatbots…
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How iZooto is Helping Marketers Grow Their Audience Using Push Notifications
About a year ago, we pivoted our content marketing strategy at TARS to focus primarily on video. Every blogpost we published would be accompanied by a short video explaining the content, and every one of these explainer videos would be accompanied by an even shorter teaser clip that we’d post on LinkedIn. For a long…